Write a headline based on avoiding failure
The descriptor text here should play up the problems and failure most people face. Then write a statement pulling from the Empathy bucket about how your services/products are uniquely qualified to solve those problems.
Value Stack Item #1
Value Stack Item #2
Value Stack Item #3
Product/Service #1
This is where you’ll write a description of your first Product or Service. We suggest talking about the problem that people face that you’re set up to solve. Make sure to hit the internal problem because people make buying decisions based on how they feel.
In this paragraph, talk about your solution for their problem. How do you help? Don’t give all the specifics, but tell them enough to make them intrigued enough to want to click the Call to Action below.
Finally, wrap up this section by giving them a vision of what their life looks like after they use this service.
Product/Service #2
This is where you’ll write a description of your second Product or Service. We suggest talking about the problem that people face that you’re set up to solve. Make sure to hit the internal problem because people make buying decisions based on how they feel.
In this paragraph, talk about your solution for their problem. How do you help? Don’t give all the specifics, but tell them enough to make them intrigued enough to want to click the Call to Action below.
Finally, wrap up this section by giving them a vision of what their life looks like after they use this service.
Past Partners Who We’ve Helped Have Success
Write a headline about how easy it is to work with you.
1) Something easy they can do today
This is a sentence or two describing what step one looks like.
2) What they do after the first step
This is a sentence or two describing what step two looks like.
3) What does success look like?
This is a sentence or two describing what success looks like after working with you.
